Full-funnel Meta and TikTok Ads, built to perform. I help business owners turn paid social budgets into measurable, repeatable results.
Brands and clients I have worked with
From the first impression to the final conversion, I build paid social systems that are measured, optimized, and built to scale.
Full-funnel Facebook and Instagram campaigns, from cold prospecting to retargeting that closes.
Native, trend-aware TikTok campaigns that capture attention and drive real, trackable action.
Mapping every stage of the customer journey so no spend is wasted and every touchpoint pulls its weight.
Positioning and creative direction that make performance campaigns feel like the brand, not just ads.
Clear dashboards and honest numbers, so you always know exactly what your budget is doing.
Structured creative and audience testing that compounds into lower costs and higher returns over time.
A few results I am proud of. Real case studies and numbers coming soon.
Rebuilt the full funnel and creative testing engine for a growing skincare brand.
Built a native TikTok campaign that drove qualified leads at a fraction of the old cost.
Diagnosed a leaky funnel and restructured spend across prospecting and retargeting.
Combined brand positioning with performance media for a new store opening.
Erik treats our ad budget like it is his own. The clarity in his reporting alone changed how we make decisions.
He does not just run ads, he thinks about the whole funnel. Our cost per lead dropped and stayed down.
Always on top of the latest TikTok changes. Erik is the person I trust to test fast and scale what works.
Whether you want to scale, cut wasted spend, or just get honest numbers on what is happening, send me a message.
