I build and run full-funnel paid social campaigns on Meta and TikTok, the kind that turn an ad budget into measurable, repeatable growth. My focus is simple: every dollar should have a job, and every result should be something you can see in a report, not just a feeling.
What sets my approach apart is that I go deep on two things at once: performance marketing and branding. Most marketers pick a lane. I believe the best-performing campaigns are the ones that feel like the brand, so I connect the numbers to the story rather than treating them as separate jobs.
I am Meta certified, and I stay sharp the hard way: hands-on testing. Platforms like TikTok change constantly, so I run my own experiments to learn what is working right now, not what worked last year. When you hire me, your campaigns run on current, tested tactics.
Whether you are a business owner who wants to scale, a fellow marketer swapping notes, or someone who just wants honest numbers on where the budget is going, I would love to talk.
